Prof. Vanishree Pabalkar

Overview & ExperiencePublicationsMiscellaneous
Dr. Vanishree Pabalkar, a Gold medalist from Pune University, has areas of interest in Marketing Management and Retail Marketing.She has a blend of Corporate and Teaching experience. Her area of research for her doctoral program is in the Retail Sector.She is an author for a book on Marketing Research. She is a prolific writer and has presented several research papers in various national and international conferences. She has also expertise in developing case studies in the areas of Marketing Management and Marketing Research.

01/2017 SIMS, Pune Dr. Vanishree Pabalkar, Ms. Surya Dashrath Analyzing the Value Preposition for Banking Units at India’s first International Financial Services Centre International Journal of Research in Finance and Marketing 712231-5985 108-125.

11/2016 SIMS, Pune Dr Vanishree Pabalkar,Mr. Allan Jose State of Cloud Adoption and Security in India International Journal of Research in Engineering and Applied Sciences 6112249-390530-48.

04/2016 SIMS, Pune Dr. Vanishree Pabalkar,Mr. Raj Kumar Role of Smart Technology in Productive Global Organization Scopus indexed journal,ISSN no: 2319-2682.

03/2016 SIMS, Pune Pankaj Kanwal,Sachin Kushwaha,Virender Singh,Dr Vanishree Pabalkar “Empirical Study of Service quality and customer satisfaction using? SERVQUAL in Private and PSU credit card service providers.

02/2016 SIMS, Pune Dr.Vanishree Pabalkar,Sheel Awasthi,Channa Mahesh,Ankit Rai”A Comparative study on Brick and mortar stores Vs e commerce portals”, go taccepted for a research conference with theme India at a Global Crossroads”ISBN 978-81-924861-8-5.

12/2015 SIMS, Pune Dr. Vanishree Pabalkar “exploring the effects of switching behaviour of customers in telecom sector” is accepted for publication in International Journal of Applied Services Marketing Perspectives”. International Journal of Applied Services Marketing Perspectives ISSN: 2279-0977.

12/2015 SIMS, Pune Dr Vanishree Pabalkar,Nigyasha Srivastava Actionable Intelligence and insights to accelerate Sales cycle Actionable Intelligence and insights to accelerate Sales cycle 511 2249-3905 148-157.

12/2015 SIMS, Pune PrabhuDass, Ramkumar, Venkates, Dr.VanishreePabalkar Conceptualizing and building of Real time Analytics – A Case on New Product Development in B2B SaaS market, has got accepted for publication to IERJ Journal. International Directories and has impact factor of 1.8992.

12/2015 SIMS, Pune Dr. Vanishree Pabalkar,Nigyasha Srivastava” Actionable Intelligence and insights to accelerate Sales cycle” .Euro Asia, IJREAS Journal.

08/2015 SIMS, Pune Dr.Vanishree Pabalkar Service offerings and Customer satisfaction in Telecom Sector International Journal of Applied Services Marketing Perspectives 1570-1573.

06/2015 SIMS, Pune Pabalkar Vanishree,Vilas Balgaonkar The Effects of Advertising on Youth International Journal of Management (IJM) 5 6 0976-6502 63-70

05/2015 SIMS, Pune Dr Vanishree Pabalkar “Exploring the effects of switching behaviour of customers in telecom sector” is accepted for publication in International Journal of Applied Services Marketing Perspectives”. International Journal of Applied Services Marketing Perspectives ISSN (Print):2279-0977 1497-1500 .

05/2015 SIMS, Pune Vanishree Pabalkar,Kirti Gupta Enhanced Telecom Services for the new Generation International Journal of Research in Economics & Social Sciences 552249-7382 27-32.

05/2015 SIMS, Pune Dr Vanishree Pabalkar “Enhanced telecom Services for the new Generation”. Euro Asia Journal 55ISSN-2249-7382.

04/2015 SIMS, Pune Kirti Gupta,Vanishree Pabalkar Service Offerings and Customer Satisfaction in Telecom Segment International Journal of Applied Services Marketing Perspectives 422279-0977 1570-1573.

01/2015 SIMS, Pune Pabalkar Vanishree Exploring the effects of switching behaviour of customers in telecom sector International Journal of Applied Services Marketing Perspectives 412279-0977 1497-1500.

07/2014 SIMS, Pune Pabalkar Vanishree Drivers Of eShopping Behaviour Procedia Economics and Finance11 -2212-5671600-608.

07/2014 SIMS, Pune Pabalkar Vanishree,Vilas Balgaonkar,R R Yelikar Visual Merchandising and purchase Behavior of youth: A Cluster Analysis International Journal of Applied Services Marketing Perspectives 3 32279-0977 1158-1164.
06/2014 SIMS, Pune Balgaonkar Vilas,Pabalkar Vanishree Effect of Social media on Youth, Indian Streams of Research Journal-2230-7850 31-40.

11/2013 SIMS, Pune Dani Vinit,Pabalkar Vanishree Branding through Sensory Marketing IJSR – International Journal of Scientific Research 2112277 – 8179300-302.

09/2013 SIMS, Pune Dani Vinit,Vanishree Pabalkar Exploring of Consumer behavior towards fast food Industry: A Case study on Pune Indian Journal of Applied Research 2249-555X.

07/2013 SIMS, Pune Dani Vinit,Vanishree Pabalkar Drivers of brand preference in SUV car segments in India. Global Research Analysis 272277-8160 89-93.

06/2013 SIMS, Pune Dani Vinit,Pabalkar Vanishree Huge growth opportunities for Mobile apps in the convergence era Journal of Management (JOM)112347-3959 –

04/2013 SIMS, Pune Dani Vinit,Pabalkar Vanishree Value Added Services-Challenges and Opportunities in India International Journal of Marketing and Human Resource Mangement 4 10976-642121-27.

02/2013 SIMS, Pune Dani Vinit,Pabalkar Vanishree Impact of FDI: Banana Republic or Miracle Growth. International Journal of Marketing and Human Resource Management 410976-6502 157-162.

01/2013 SIMS, Pune Pabalkar Vanishree Benchmarking measures of Customer satisfaction for new Service offerings. RVIM Journal of Management Research 51 0974-6722 53-60

03/2012 SIMS, Pune Gupta Kriti,Pabalkar Vanishree Impact of Service offerings on Customer loyalty inTelecom Sector International Journal of Engineering science & Research (IJESR) 2231-5535.

01/2011 SIMS, Pune Pabalkar Vanishree Changing dynamics of management through Innovation and creativity sub theme: CRM and customer loyalty Jidnyasa 0976-0326100-1.